Keeping the brand rooted in local authenticity, we developed a colour story inspired by the natural landscape surrounding the Mill. Every touchpoint, whether digital or printed, was designed to convey a sense of elevated sophistication.
The website was designed as a digital front door to the Elora Mill experience. Rooted in the brand’s colour story and visual language, it balances global sophistication with local intimacy, pairing immersive imagery and intuitive navigation with storytelling that honours the property’s heritage.
Laundry extended the brand into tactile moments through custom marketing collateral, carrying the Elora Mill brand experience seamlessly across every touchpoint. Coupled with distinct stylized imagery, these elements created a unified brand expression that felt both elevated and deeply rooted in place.
